We’ve assembled a group of experienced and accomplished talents with specialties that span all the core components of marketing communications. Accordingly, all our work for you is shaped by professionals with distinct personalities and perspectives—but all with a solid marketing orientation geared toward meeting clients’ specific needs. While each person brings qualities that equip them to be effective and successful individually, roll them all up into one team, and you definitely have a resource that is even greater than the sum of its parts.

Kip Smith


Kip oversees the development and implementation of project content. With more than 20 years of agency experience as writer, account executive, and creative director, Kip’s insightful creativity and extensive knowledge of communication technologies includes virtually all media formats. His television productions have earned national recognition, including a nomination for the coveted Ace Award.

Kip studied at Richmond College in Surrey, England, Central Virginia Community College, and Lynchburg College. He brings his conceptual, copywriting, and presentation skills into play for a full range of projects.

Jennifer Markham

Office Manager

Jennifer holds a Bachelor of Science Degree in Marketing and Management from Longwood, and brings skills in resource planning and financial administration.

Kyle Krisko

Art Director

Kyle joined the Blair staff after relocating to Lynchburg from the Columbus metro area — and brought with him more than five years of experience in graphic design for such major accounts as J.P. Morgan Chase, Red Lobster, and Nestle Brands (including Butterfinger, Crunch, Stouffer’s, Toll House and Lean Cuisine).

Samantha Hess

Graphic Designer

Sam joined Blair in 2016 and is a recent graduate of Liberty University earning a BS in Communications. She is a talented graphic designer and applies her skills in both print and online media.

Danielle Verderame

Content Developer

A remarkably versatile member of our team, Danielle is a tremendous asset on our web design and development team and uses her versatility on graphic design, branding, and copywriting projects. Danielle holds an M.A. in Strategic Communication from Liberty University and worked in Florida before bringing her marketing experience back home to Virginia.

Jennifer Cooke

Visual Content Creator

Alongside pursuing minors in Cinematography and Music, Jennifer graduated Summa Cum Laude from the Digital Media department of Liberty University — making her well equipped to serve as our primary videographer and editor. Jennifer also brings skills in photography, with proficiencies across the full Adobe Creative Suite, and supports Blair's website management efforts as well. 

Lauren Spencer

Account Executive

Lauren is our Account Executive overseeing our strategic marketing and messaging efforts. Lauren's background in full-service marketing and higher education serves her in nurturing relationships with our internal and external clients. Lauren has a B.S. in Psychology/Business and a Masters in Business Administration (MBA) from Liberty University. She has led teams in traditional project management settings and is also a Certified Scrum Master (CSM) fostering agile principles on software development teams.

Braden Kranz

Information Systems Architect

A recent graduate from Liberty University, Braden serves the Blair team with his many areas of technical skills, including cyber security, web and application development, backend and hosting configuration and management, and more. He graduated with a B.S. in Application and Database Development and a M.S. in Cyber Security. Braden's experience includes web hosting and development for a private consulting firm, and software development and cyber security consulting for a private financial company that serviced major banking corporations.